Brand Design & Brand Platforms
Digital & Print design
Leading Design Teams / Talent Management
Digital & Print design
Photography Art Direction
Figma, Adobe CC, AI Tools
Creative Concepts for Campaigns
2025
Infomediji
Art-director, design team lead
2023-2025
Positive Technologies
Art-director, design team lead
2019-2022
Own design bureau
For: Uber, UN, Yandex, Xiaomi, Citibank
2014-2019
Art direction in agencies
For: BMW, Porsche, Nespresso, BCG, Raiffeisenbank, Clarins, Danone, Bain & Company etc
2011-2015
RANEPA, Moscow,
Graphic Design, bachelor
2021-2022
British Higher School of Art and Design, Photography for new media
2022-2023
Digital Product Design Management, BBE School
2024-2025
Institute of analytical psychology and postgraduate education, General and Clinical Psychology
Key principles - People come first. Respect, trust, and honesty are at the core of everything we do. We create for people, with people.
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In a world of overconsumption, it’s important to focus on making things that solve real problems or simply bring joy and a new experience.
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I’m drawn to human-centered products and brands where we build communities and connections, not just push abstract concepts.
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Design isn’t just for the sake of design. Visual communication is about connection—it should reflect the passion and energy of the team, the business, and the field.
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I believe in being a player-coach—growing alongside the team, hiring great people, and creating an environment where they can thrive and develop.
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The most important part of any design process is asking the right question at the right moment.
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Design isn’t just a profession—it’s a mindset and a way of life.
- Find inspiration everywhere—outside of design references. Paint, take photos, cook, read. Create your own universe.
e.a.bobrovich@gmail.com